Tilting Point

VP, Growth

New York City, NY, USA

Our VP of Growth Marketing will lead our Growth team to provide our developer partners with the best growth offering of the market. Driving by excellence, you are tech-savvy, have strong team building and management experience, and valuable experience in strategies that grow Free to Play games’ revenues and profits.

Here you’ll join a team that’s fully committed to our developer partners in supporting their games with first-class services. In this role, you’ll play a critical strategic part in shaping the future of Tilting Point and the future of our developer partners from around the world.

Your Future at TPM

  • Own our Paid Growth Marketing service across a portfolio of awesome games and apps spanning a variety of channels worldwide.
  • Lead and groom our global team of Growth Strategists, and Monetization Specialists across our offices in NY and Europe
  • Define and lead Growth strategies partnership with our SVP of Growth
  • Maximize ROAS for each game, channel and user cohort, ensuring acquired customers meet objectives for overall revenue and volume
  • Work closely with our Growth Analytics team to consistently upgrade and enhance our Growth Tech
  • Collaborate with our creative team to construct exciting campaigns, storytelling, landing pages, creative directions and messaging
  • Own and strengthen our partnerships with Ad Networks and evaluate new partners and channels
  • Creates systems and reporting dashboards to monitor profitability of campaigns and games from a P&L prospective
  • Drive and own strategic initiatives that contribute to the UA and Ad Monetization efforts in reaching company’s goals
  • Sets the tone of cross functional collaboration
  • Helps lead Tilting Point in becoming a beacon of Growth Marketing excellence on the mobile apps market

Your XP & Skills

  • Positive attitude, passion for games, and a love for problem solving.
  • 8+ years of mobile experience managing mobile performance marketing teams
  • Strong experience in team management, has built a team of successful people
  • Highly analytical, with deep understanding of cohort analysis, customer acquisition and games’ metrics .
  • Excellent communication skills
  • Excited to work in a lean, small team environment working with the world’s leading developers.

Location: Flexible
Position reports to SVP of Growth.


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